The Top 5 Myths About Running Youth Sports
Click on the + sign in front of each
[+] Now is the worst time to invest in a franchise.
False. Experts say even in today’s tough economy, kid-based businesses continue to enjoy healthy bottom lines. Entrepreneur Magazine named kid-focused businesses a top industry for earning potential. The article states, “The economy can plummet and gas prices can skyrocket, but one thing remains constant: Kid-focused businesses are continuing to grow ... Even as purse strings tighten, spending on kids--from their tutoring to their art classes--remains generous.
[+] You can’t earn a living running youth sports.
False. The youth sports market is an untapped multi-billion dollar industry and you can earn a living as an i9 Sports franchisee. In our business model, revenue is generated through player registration fees, merchandise sales, and sponsorships. Serving kids as they grow from age 3 through 14, you have the constant renewable opportunity to provide multiple sports in multiple seasons at multiple locations throughout this formative period of their life.
[+] Local non-profit leagues and Parks & Rec already have a lock on the market.
False. Many programs operated by non-profits are run by over-worked volunteers who do not have the time or personal financial stake to aggressively develop the business. In the face of increasing demand and decreasing budgets, there has been a surge in the number of Parks & Rec Depts. that have been forced to outsource their youth sports programs to private businesses. Many municipalities that have chosen to continue to run their own programs are doing so without sufficient staff or marketing resources which has created a tremendous opportunity.
[+] You must live in a warm climate to make this a year-round business.
False. i9 Sports franchise owners can run programs four seasons a year in warm or cold weather climates.
[+] You need to have a sports background to be successful.
False. Actually, our most successful franchise owners have a business background. They are business people first who happen to have a passion for sports. Other common traits include being well-organized, detail-oriented, computer proficient, and strong people skills.